By Annie ErstlingToday marks the third day of the 5th annual Exponential Medicine conference. This sold-out unique four-day intensive event explores how innovation and breakthrough technology research can reshape and redefine healthcare.We caught up with Daniel Kraft, Founding Executive Director and Chair of Exponential Medicine, at the end of yesterday’s amazing sessions for a recap and to hear what’s on the agenda for today.Yesterday’s sessions explored how the Exponentials we learned about on day 1 are being integrated into health and how we can scale them to make a real...

By Kate WarnockIs it possible that the source of the next generation of medical breakthroughs resides in our very own gut? Absolutely, according to GuideWell’s senior director of business innovation, Chris Hillier. A trained pharmacologist, physiologist and multiple patent-holder of biologic solutions, Chris has long been fascinated by the potential of the microbes that live in, and on, every person’s body including the skin and digestive system. He was motivated to select the microbiome as his topic for a workshop he’ll lead at next week’s ...

By Danielle DavisAs Big Health shifts its focus to providing a more consumer-driven health experience, startups with direct-to-consumer solutions find it increasingly encouraging to adapt their product to be sold through existing channels in the health industry. An example is entering the market as a population health solution that insurance carriers and employers can offer to – and subsidize – for their large user-bases. But what does that mean for the start-up? Their product? Their go-to-market approach?...

By Danielle Davis “What’s the old saying? You can tell the pioneers by the arrows in their backs?”I had asked Eric Buffkin, the President and Chief Operating Officer of eTect, about what it was like to be a start-up on the “bleeding edge” of the digital medicine trend.I didn’t exactly expect him to liken it to real bloodshed. There was a pregnant pause.“Nah,” he laughs...